Inspiration

How IKEA makes us buy more!

Every day, every minute, we are exposed to thousands of advertising messages, whether on television, radio, smartphones...
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Netflix’s brilliant PR move that caused panic at the consumer electronics show (CES)

”IMAGINE A HARD DRIVE THAT ENCOMPASSES YOUR CONSCIOUSNESS”Two years ago at the CES (Consumer electronics show), Psychasec,...
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Why is #CKOIWIN one of the most ingenious teasing campaigns in its approach?

One of the most striking campaigns of the past year was the famous #CKOIWIN, a hashtag that...
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3 lessons learned from Burger King’s digital marketing strategy

Whopper, innovation and originality are the key words of the fast food chain Burger King. Indeed, Burger...
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HCP Time Budget: an app to discover how Moroccans organize their time!

Time management is a crucial issue. We all have to optimise our time management. But first, would...
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Openchabab, a digital platform to promote humanist values in Morocco

Citizenship, human rights, parity, equality… Humanist values that are defended by the digital platform Openchabab. A structure...
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Sprite Morocco: “Li Fl Bal Itgual”?

Thanks to its spicy, sparkling taste and the promise of unparalleled refreshment, Sprite is recognised around the...
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Restons connectés !
Ne ratez plus rien et recevez votre newsletter marketing hebdomadaire directement dans votre boite mail !!